Google is rolling out several improvements to Quality Score reporting this week that make it easier for you to get more visibility into these scores. About Quality Score For those who aren’t familiar with AdWords, Quality Score is a vital element of any successful advertising campaign. Per Google, Quality Score is intended to give you…Details
Mobile ad revenue leads the charge with an all-time high of $36.6B and accounts for more than half of all internet advertising revenue. According to the 2016 IAB Internet Advertising Revenue Report, internet advertising revenue in the US totaled $72.5 billion in 2016, with Q4 2016 accounting for approximately $21.6 billion and Q3 2016 accounting…Details
You can now enable your podcast to appear in Google Search results along with individual episode descriptions and an embedded player for each. In order to index a podcast, you must start by doing the following: Expose a valid RSS feed describing the podcast that conforms to the RSS 2.0 specifications as well as the feed…Details
YouTube is rolling out their new mobile live streaming feature to every creator with more than 10,000 subscribers. “It’s a launch that’ll put the power of live streaming in the hands of hundreds of thousands of talented creators, giving them a more intimate and spontaneous way to share their thoughts, lives, and creativity.” Read the…Details
Thanks to the Colorado AMA for the opportunity to join the ‘All Things Social’ panel discussion at the University of Denver. It was awesome to share share my social media experience with business professionals, leaders and owners as well as meeting new people.