The advertising industry is undergoing a seismic shift driven by rapid advancements in artificial intelligence…
Jason J. ZotaraJuly 15, 2024
Google Ads is one of the most effective ways for businesses to reach their target…
Jason J. ZotaraMay 17, 2023
If you’ve spent time mastering Universal Analytics, it’s normal for this news to be anxiety-inducing.…
Jason J. ZotaraDecember 15, 2022
In short, Google Ads are a great place to invest your marketing budget – 63%…
Jason J. ZotaraNovember 15, 2022
There has been a lot of speculation over if, when, and how exactly Google will…
Jason J. ZotaraJuly 15, 2022
The idea of Google Ads is simple: Showcasing your brand through Google Ads allows your…
Jason J. ZotaraJune 15, 2022
If you have a Google Ad strategy, chances are you’ve been curious about automated bidding.…
Jason J. ZotaraMay 15, 2022
TikTok boasts one billion active users worldwide, with 90% of users using the app on…
Jason J. ZotaraMarch 15, 2022
Digital advertising is a valuable tool for businesses big and small. While many trends from…
Jason J. ZotaraFebruary 15, 2022