If you’ve spent time mastering Universal Analytics, it’s normal for this news to be anxiety-inducing.…
Jason J. ZotaraDecember 15, 2022
In short, Google Ads are a great place to invest your marketing budget – 63%…
Jason J. ZotaraNovember 15, 2022
Conscious consumerism is on the rise, and people are becoming more mindful of where their…
Jason J. ZotaraOctober 15, 2022
The short of it: Benefit corporations (b-corps) are companies that make a profit while also…
Jason J. ZotaraSeptember 15, 2022
Like most industries, the travel sector has seen a dramatic decline throughout the pandemic. From…
Jason J. ZotaraAugust 15, 2022
There has been a lot of speculation over if, when, and how exactly Google will…
Jason J. ZotaraJuly 15, 2022
The idea of Google Ads is simple: Showcasing your brand through Google Ads allows your…
Jason J. ZotaraJune 15, 2022
If you have a Google Ad strategy, chances are you’ve been curious about automated bidding.…
Jason J. ZotaraMay 15, 2022
Brands are taking advantage of the growing popularity of TikTok. With over one billion active…
Jason J. ZotaraApril 15, 2022
TikTok boasts one billion active users worldwide, with 90% of users using the app on…
Jason J. ZotaraMarch 15, 2022